04:30 pm, Wednesday 27 Apr 2016

POS Malaysia places order for over 500 TATA XENON PICK-UP

POS Malaysia Berhad (POS Malaysia), the postal service provider of Malaysia has introduced the Tata Xenon Single Cab 4×2 Pick-up to complement its logistics business, especially for the Courier, Express and Parcel (CEP) pick-up and delivery services. A total of 553 units of Tata Xenon Single Cab 4×2 Pick-up with special fabricated customised box body were purchased based on its innovative design, intelligent automobile technology, comfortable interior features and distinctive exterior design.

Combined with a 5-speed synchromesh gearbox, the Tata Xenon Single Cab 4×2 Pick-up is reliable and agile, allows customers to go the extra mile effortlessly. The vehicle is powered by a 2.2L common rail turbo diesel engine that delivers 140Ps@4000rpm with a robust torque of 320Nm@1700-2700rpm. The innovative designed special customised box body is equipped with reverse camera, strong body structure and chassis frame to support heavier loads capacity, easier loading and unloading with access from rear and both sides of load body to meet POS Malaysia’s requirements. 

The handover of the Tata Xenon Single Cab 4×2 Pick-ups with special fabricated box body to POS Malaysia was held in the presence of Mr. Rudrarup Maitra, Head – International Business, Commercial Vehicles, Tata Motors Limited and Dato’ Abdul Harith Abdullah, Chief Operating Officer, Automotive Distribution & Defence, DRB-HICOM Berhad.

According to Mr. Rudrarup Maitra, Head – International Business, Commercial Vehicles, Tata Motors said, “The Tata Xenon is a proven performer that can be customized for various applications delivering sustained value to customers. Manufactured by our subsidiary company Tata Motors (Thailand) Ltd, the delivery of Tata Xenon to POS Malaysia is an important milestone in Tata Motors continued expansion in Malaysia and ASEAN region, and as a major player in the region we at Tata Motors are committed to shape the commercial vehicle industry here backed with the trusted credentials of the Tata Motors brand.”

Dato’ Mohd Shukrie Mohd Salleh, Group Chief Executive Officer of POS Malaysia said, “We see the leasing exercise as a platform for POS Malaysia to expand our logistics business growth in this region, as forecasted during the 2015/2016 Financial Year volume of Courier, Express and Parcel (CEP). 

“We always strive to put our customers’ needs at the forefront, and with the additional vehicles in hand, we are confident we will be able to serve our customers better and ensure POS Malaysia will be the logistics and transportation provider.  To date, POS Malaysia has a fleet size of 9,602 vehicles comprising of lorries, panel vans, POS-On-Wheels (POW), four-wheel drive (4WD) and motorcycles,” he added. 

Tata Xenon Single Cab 4×2 Pick-up is distributed by DRB-HICOM Commercial Vehicles (DHCV), an exclusive distributor of Tata Motors commercial vehicles in Malaysia.  For the POS Malaysia project, the customised designed box body is fabricated by Oriental Summit Industries Sdn Bhd (OSI) to EZ-Drive. 

Dato’ Abdul Harith Abdullah, Chief Operating Officer, Automotive Distribution and Defence, DRB-HICOM said, “As our commitment to ensure best quality service to Tata vehicle owners, we also provide 24/7 breakdown assistance service throughout Malaysia as well as additional services such as accident repairs, spray painting, accessories fittings and periodic inspection service – smoke test, engine inspection and tyre checks. We will also ensure that the spare parts stocks are readily available for all available models in Malaysia, irrespective of the frequency of demand or usage. This is an on-going continuous exercise to ensure the availability of sufficient stock to keep the vehicles on the roads, instead of at the service centre.  In our efforts to reach out and provide better facilities and services for customers nationwide, DHCV is backed by 14 sales and 16 service centres nationwide.”

The Tata Xenon Single Cab 4×2 Pick-up project had commenced in November 2015, when POS Malaysia decided to lease the pick-ups through DRB-HICOM EZ-Drive Sdn Bhd (EZ-Drive), leasing facilities. The leasing period is for 36 months, with an option to renew for another 24 months.  In recent years, POS Malaysia had opted for operating lease over outright purchase due to lower ownership cost, lower upfront capex, better tax benefit and higher worker productivity where fleet management is now being taken care of by EZ-Drive.

Commenting on leasing facilities, Dato’ Harith said, “The new leasing facility provides an alternative to commercial operators as they can now choose to lease vehicles over outright purchase. Vehicle leasing would provide commercial operators with the advantage of lower fleet management cost as the maintenance and service needs of the vehicle are taken care of by EZ-Drive, which is also the local licensee of AVIS.”

The Tata Xenon Single Cab 4×2 Pick-up is a workhorse that can be customised for various commercial applications. Besides, offering best cost-of-ownership, it comes fitted with turbo-charged engine that gives more power with better fuel efficiency, extended service interval of 15,000km as well as tough and durable build, engineered to support heavier loads and ensures long-term saving.


A wholly owned subsidiary of DRB-HICOM BHD, DRB-HICOM Commercial Vehicles (DHCV) was established in 1979 for the purpose of importing, assembling and distributing passengers and commercial vehicle segment. Upon signing of the Importation, Distribution and Technology License Agreements with Tata Motors Limited, India (Tata Motors) in September 2013, DHCV was appointed as the exclusive distributor of Tata Motors commercial vehicles as well as expand its vehicle assembly business and distribution network in Malaysia. (www.tatamotors.com.my)


DRB-HICOM Berhad (“DRB-HICOM”) is one of Malaysia’s leading conglomerates with core businesses in the Automotive and Defence; Services; and Property, Asset & Construction sectors. With more than 100 active companies in its stable and over 60,000 employees group-wide, DRB-HICOM’s aim is to continue adding value and propelling the nation’s development. In the Automotive and Defence sector, DRB-HICOM is involved in the manufacturing, assembly and distribution of passenger and commercial vehicles, including composites component supply for aircrafts. In Services, DRB-HICOM is involved in various businesses, including concession and financial-related services. In Property, Asset & Construction, DRB-HICOM is involved in residential and commercial developments.(www.drb-hicom.com)


Tata Motors Limited (Tata Motors), a USD 42 billion organization, is a leading global automobile manufacturer with a portfolio that covers a wide range of cars, sports vehicles, buses, trucks and defence vehicles. Our marque can be found on and off-road in over 175 countries around the globe. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand, Spain, South Africa and Indonesia. Among them is Jaguar Land Rover, the business comprising the two iconic British brands. It also has an industrial joint venture with Fiat in India. With over 9 million Tata vehicles plying in India, Tata Motors is the country’s market leader in commercial vehicles and among the top in passenger vehicles. It is also the world’s fifth largest truck manufacturer and fourth largest bus manufacturer. Tata cars, buses and trucks are being marketed in several countries in Europe, Africa, the Middle East, South Asia, South East Asia, South America, CIS and Russia. (www.tatamotors.com)


DRB-HICOM EZ-Drive Sdn Bhd (Avis Malaysia), the local licensee of AVIS was established since 1972. EZ-Drive is a wholly owned subsidiary of EON Berhad, which is wholly owned subsidiary of DRB-HICOM since 18 June 2014. It offers rental and leasing services to business and leisure customers. EZ-Drive’s headquarter is located in Glenmarie, Shah Alam and 10 branches are strategically located at Kuala Lumpur International Airport (KLIA), Kuala Lumpur International Airport 2 (KLIA2), Penang Airport, Kuantan Airport, Kuala Lumpur Downtown, Johor Bahru Downtown, Senai International Airport, Kota Kinabalu Downtown, Kuching International Airport and Malacca Downtown. (www.avis.com.my)


Avis Car Rental operates one of the world’s best-known car rental brands with approximately 5,450 locations in more than 165 countries. Avis has a long history of innovation in the car rental industry and is one of the world’s top brands for customer loyalty. Avis is owned by Avis Budget Group, Inc. (NASDAQ: CAR), which operates and licenses the brand throughout the world. ( www.avis.com)


POS Malaysia Berhad (POS Malaysia) is the nation’s Postal service provider and has a network of more than 1,000 touch points with presence across the country, encompassing Post offices, POS Mini, POS24 (self-serve terminals), POS-on-Wheels (Mobile Outlets), e-Commerce hub, POS Laju outlets and service centers, POS Laju Go2U (Mobile Outlets), POS Laju Kiosks, POS Laju EziBox and POS Laju Prepaid Dropbox, as well as Postal and stamp agents, offering Malaysians the most extensive retail network.

Throughout the years, POS Malaysia has grown from strength to strength and is progressing from being a mail and Postal services provider towards becoming a dynamic communication, financial services and supply chain solutions provider. Moving forward, POS Malaysia will continue to transform and innovate itself in order to maintain its relevance and competitive edge as well as continue to connect Malaysians with the rest of the world. (www.POS.com.my)

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